NPD: Popcorn Kitchen gets a peanut butter makeover, Sara Lee goes angelic and McVitie’s launches The Great Biscuit Break Bonanza
Peanut Butter Buttons is the topping for Popcorn Kitchen’s latest home popping creation; Sara Lee has developed a fat- and cholesterol-free Strawberry Angel Food Cake for foodservice operators; and McVitie’s is running the £1m ‘The Great Biscuit Break Bonanza’ giveaway – with prizes for both consumers and retailers – until May 27.