Time-tight consumers are searching the aisles for convenient products. Portability and easy-handling is a priority snacking on the go, simple and easier mixes for baking and fast cereal and bar options for breakfast. Consumers have no time to waste and industry cannot waste time in catering to this fast-lane lifestyle.
US consumers don’t have the habit of eating hot cereal, but they are very open to new concepts and the Special K Nourish launch should do very well, says an...
Kellogg has launched a breakfast biscuit range in France, Spain and Italy to cash in on consumer desires for ‘dunkable’, handheld breakfast options on the continent, it said.
Kellogg-owned Bear Naked has developed single serve pouches of its granola to target busy, on-the-go consumers, it said.
Frito-Lay’s flagship brand Lay’s has a global penetration of 26% and is the ninth most chosen fast-moving-consumer-goods (FMCG) brand in the world, according to Kantar World Panel.
Consumers want the best of everything and the challenge for bakery manufacturers is to address complicated paradoxes, says the head of research and development (R&D) at Puratos.
The ‘al-desko’ breakfast trend has hit Britain and prompted consumer demands for re-sealable, easy to open cereal packs, says a Mintel analyst.
The growing demand for bite-sized treats in the UK has sparked United Biscuits the develop miniature varieties of two of its McVitie’s cake brands, it says.
The health-conscious yet frugal consumer is increasingly difficult to convince, even when presented with a plethora of health and nutrition claims on pack. So, just how can manufacturers prompt that...
Making quick business decisions is crucial in the UK bread market because it is a highly competitive space, says the sales director of Allied Bakeries.
Snack firms must battle with frugal consumers, expanded competition and the challenge to remain innovative, exciting and healthy, a leading sector analyst says.
There is huge potential in sliced bread and rolls in Australia as consumers look for cheap and easy lunch options in the wake of a turbulent economy, an analyst says.
A snack is a snack in every market making global brand building easier, a Euromonitor analyst says.
Knowledge on ingredients and formulation puts Taura Natural Ingredients in good stead as it ventures into developing and manufacturing fruit snacks for selected partners, its marketing manager says.
Taura Natural Ingredients’ newly launched gourmet fruit inclusion range plugs convenience, shelf-life and health for the artisanal baker, its marketing manager says.
Smaller and larger snack portions are equally effective in decreasing cravings and feelings of hunger, say researchers.
The Kellogg Company has launched new frozen breakfast options under its Special K and Eggo brands that it claims are ‘on-trend’ with consumer needs.
The success of ConAgra’s Orville Redenbacher’s pop up bowl has been underpinned by fun and convenience, a company brand manager says.
With Super Bowl 2013 just a ball’s throw away, beefed up pack sizes, ridged potato chips for easy dipping and well-paired flavors for hot wings, beer and pizza are set...
Brand equity is the best thing Wonder Bread has going for it by a long shot and future business strategies should hinge on this, an analyst says.
Brand owners must invest heavily in product development and target niche consumer groups to have a slice of the lucrative UK home baking pie, an analyst says.
The rising trend of scratch bakery in stores indicates a shift into super-artisanal and super-premium, an analyst says.
The English-born sandwich is a stern favorite with American consumers; consumed by a vast majority at least once a week, the Grains Food Foundation says.
Convenience is a hyper-trend, with quality a top priority for consumers that is shaping industry development, the WP Food sales director says.
US bakery systems firm, Reading Thermal, has designed a portable R&D kit to enable travelling engineers to efficiently and quickly profile ovens.
Changing demographics and a shift in demand has opened up new opportunities for foreign investment in the once difficult to enter Japanese processed food market, says a US Government report.