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Big Brands > Kraft Foods

Kraft reaps rewards from sustainable processing strategy

The need to maximise profit combined with a desire to help the environment have been major drivers in Kraft slashing water use in its food processing operations by more than...

News in brief

BakeMark and Kraft create frozen Toblerone cookie blocks

BakeMark UK has collaborated with Kraft Foods to create Toblerone cookies for the bake-off market.

Kraft to sell off Nordic and Baltic salty snack brands

Kraft Foods is continuing to sharpen its focus on core brands with its latest divestment announcement – the sale of its Nordic and Baltic salted snack business to a private...

Financial briefs: Northern Foods, Kraft, Weston Foods

Northern Foods and Kraft have successfully offset high commodity costs by focusing on core brands, while Weston Foods suffered an operating income decline of 30 per cent.

News briefs: Kraft, bread price crunch, and bakery closures

US food giant Kraft has set up a new Spanish and Portuguese Kraft subsidiary following the purchase of Groupe Danone's global biscuit business, including LU Iberia, in November 2007.

News Briefs: Warburtons, Kraft and personalised popcorn.

Warbutons plans to open a new bakery, Kraft expands its healthy living range, and popcorn becomes personalised.

Kraft Foods sells European assets

Kraft Foods announced on 24 April that it has signed agreements to sell its Artiach biscuits business in Spain to Barcelona-based bakery Panrico and its Balaton chocolate trademark in Hungary...

Kraft attacked over China relocation plans

A labour union at Kraft's Chinese division said the firm violated labour laws by not adequately informing its employees about the relocation of its headquarters in the country, according to...

Kraft, Sara Lee predict 2008 profit growth

Global food firms Kraft and Sara Lee yesterday said they expected to experience growth over the course of 2008, despite the impact of the current commodity squeeze.

Kraft profits down on input costs

Global food giant Kraft yesterday posted fourth quarter profit losses of six per cent, despite higher volume sales of chocolate, biscuit and beverage brands.

Kraft denies Brazilian acquisition

Global food giant Kraft yesterday denied making a bid for Brazilian poultry company Perdigao, despite a flurry of merger and acquisition activity over the last year.

News briefs: Kraft, Heinz and Lotte

Heinz posts a nearly 10 per cent increase in operating profits; Kraft finalises the acquisition of Danone's biscuit division; and Korean company Lotte moves into the Japanese cake market.

Kraft to sell Post Cereals to Ralcorp

Food giant Kraft Foods today announced a demerger of its Post Cereal brand to Ralcorp Holdings for $2.6bn of stock and cash, as part of the company's strategy to concentrate...

Kraft takes larger slice of snack pie with Danone buy

Kraft Foods is set to take an even larger share of the global snack market after receiving conditional approval by the European Commission to purchase the biscuit, cereals and snack...

News briefs: Kraft, Kellogg and antioxidant nuts

Kraft signs the legal documents to acquire Danone's biscuit unit; Kellogg's will increase its advertisement spend; and new research suggests that boiling nuts retains their antioxidant properties.

EU extends review of Kraft Danone deal

The European Commission announced it has extended the time limit on its inquiry into Kraft's proposal to purchase Danone's biscuit division, after both parties submitted new information relevant to the...

Kraft resets its focus to drive down costs

Kraft Foods will drive down costs by $1bn (€732m), rejig its global portfolio, and exploit its sales capabilities, in a bid to make the company more profitable, the company's top...

Kraft reveals its four approaches to health and wellness

Kraft explains its approach to health and wellness in the second of a series of FoodNavigator-USA.com articles examining the practices of major US food firms in the face of a...

Kids advertising legislation may force Kraft to sell Post

Kraft may be selling the US based cereals business for as much as $3bn (€2.2bn), because of pressure from new legislation in regards to advertising to children, according to a...

Kraft profit margins down due to higher input costs

Kraft's profit margins will continue to decline in the second half of the year due to increases in input costs, the company said today.

Kraft to buy Danone biscuits

Kraft Foods today offered €5.3bn for Danone's biscuit and cereals divisions, which generate about €2bn in sales annually.

Investor Peltz takes stake in Kraft

US activist investor Nelson Peltz has bought a 3 per cent stake in Kraft Foods, giving him some control over the food company's future.

Kraft plans roadmap for success

US snack giant Kraft has announced new initiatives which, it claims, will enable the company to hit long-term targets and reverse its recent revenue downturn.

Kraft biscuit buy goes ahead

US Food giant Kraft has completed its acquisition of United Biscuits' Iberian biscuit sector in a $1.07bn (€836m) deal that will increase its already-strong presence in Europe.

Steady results for Kraft

Global snack heavy weight Kraft Foods has reported steady results but figures show the impact of a year of change for the US based company.

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