Name recognition won the day in the 2016 BrandSpark Most Trusted Awards, as brands such as Kraft, Kellogg’s, and Folgers won big in their representative categories.
Kellogg has said it believes its US breakfast cereals sales will return to growth in 2016.
Kellogg has reported a 10.6% drop in overall sales in the last quarter of 2015 to £3.1bn – but says performance of its US cereals business is improving.
Kellogg’s UK has set a new Guinness World Record – a domino-style topple of almost 2,700 packets of breakfast cereal.
Kellogg’s Australia claims it is reinventing the Special K brand with a new marketing push designed to inspire women to make “realistic and positive changes”.
Each month, Bakery and Snacks presents a round-up of product launches, relaunches and innovations that have caught our eye: Here’s the selection for January 2016:
PepsiCo is rolling out gluten-free Quaker oatmeal across the US from this month.
Almost all UK teachers feel the number of children coming to school hungry is as high - or higher - than a year ago, according to a poll by Kellogg....
Kellogg Canada has been inspired by consumer demand for natural products with recognizable, ingredients in its latest innovations.
Entrepreneur, Tony Cross, chairman of Delta Print and Packaging, has been awarded an OBE in the New Year's honours list for services to the economy and voluntary sector in Northern...
Below are 10 of the stories that most captured the attention and imagination of BakeryandSnacks readers over the past 12 months. In many ways, the list is a microcosm of...
As long-awaited Star Wars sequel The Force Awakens is released across the globe, we look at some of the licensed bakery, snacks and cereal products that will be contributing to...
Kellogg will work with its suppliers directly for the first time to help reduce their greenhouse gas (GHG) emissions by 50% by 2050.
Kellogg’s is launching Ancient Legends – a range of breakfast cereals using ancient grains such as spelt and rye – in the UK next year.
Kellogg is tapping key consumer trends including on-the-go breakfast and sweet and savory flavor combinations with a raft of new products in the US.
India’s breakfast cereal market has grown over 22% per year since 2009 as America’s cereal industry awaits a full recovery.
A study claims that while snacks in schools are getting healthier, snack companies are still targeting children with unhealthy snacks.
Although Kellogg’s CEO was positive during the company’s Q3 2015 earnings call, cereal sales and net sales were both down.
The global breakfast cereal market’s revenue is expected to balloon from $34.8bn in 2014 to $40.3bn in 2019, according to a research from Technavio.
The Kellogg Company has acquired Egypt’s leading cereal company Mass Food Group for $50m as the country's breakfast cereal category registers rapid growth.
The sustainability ranking of some of the world's biggest chip brands leaves a lot to be desired, according to a recent report from Rank a Brand.
The cereal market has been trending downward in recent years. At this year’s Barclays Global Consumer Staples Conference, two of the country’s biggest cereal companies, The Kellogg Company and General...
“Free-from” snack products are closer to becoming an industry standard, according to a report from Mintel.
Changing the consumer mindset is essential to bringing shoppers back into the center aisles, according to a Euromonitor analyst.
Kashi's muesli to soak overnight and sweet potato cereal hit on important consumer trends and could take off, says one innovation expert.