With Euro 2024 and the Paris Olympics just weeks away, Europe is gearing up for a spectacular summer of sport. But how do major sporting events impact food and beverage trends and how does the industry get involved?
Peanut Butter Buttons is the topping for Popcorn Kitchen’s latest home popping creation; Sara Lee has developed a fat- and cholesterol-free Strawberry Angel Food Cake for foodservice operators; and McVitie’s is running the £1m ‘The Great Biscuit Break...
Research shows that consumer demand for protein is at an all-time high, with 29% of Americans stating that protein has become more important over the past year.
Cracker Jack – which has a proud 125-year association with baseball – has added a new face to its roster with the introduction of Cracker Jill, to celebrate the females who break down barriers in sports.